Wrote: Endrit Berisha
"Tomorrow will be a difficult day, the future of Kosovo is sealed" is the title of an article published on Monday (May 20), accompanied by the image of American professor Daniel Serwer.
The publication was made by the Albanian-language content portal "ntv.al".
After verification by hibrid.info, it turns out that neither such a thing is contained in the article in question nor was such a statement given by Serwer.
Link to the "ntv.al" article, published on May 20:
The article dealt with an authorial writing by a professor at Johns Hopkins University regarding the issue of the Association of Serb-majority Municipalities.
"What should be done with the Association?" is the title of the American analyst's article. Serwer spoke about the original Agreement and the failure of its implementation. Serwer recalled that the agreement dates back to 2013, while he described the international pressure on Kosovo and the conditionality for membership in the Council of Europe as diplomatic abuse. Finally, Serwer said that internationals should remind Serbia of its obligations from the dialogue with Kosovo.
Serwer's original article, published on May 17:
In no sentence of the article, Serwer said or alluded that "tomorrow will be a difficult day" or that "the future of Kosovo will be sealed." And these were not even mentioned in the "ntv.al" article that wrote about Serwer's opinion.
The "ntv.al" article was shared on the "NTV Televizione" Facebook page. There, too, Serwer's image was used with the caption: "Tomorrow will be a difficult day for Kosovo, fate will finally be sealed."
Link to the post on the "Ntv Televizioni" Facebook page:
Analyze:
The Albanian-language media outlet "ntv.al" has published an article titled "Tomorrow will be a difficult day, the future of Kosovo is sealed," accompanied by an image of American professor Daniel Serwer.
After verification by hibrid.info, it turns out that the title is not related to the "ntv.al" article itself, nor to the authorial writing of the American professor.
Based on the working methodology, hibrid.info evaluates this article as "Clickbait".
Reasoning:
“Clickbait” is considered to be informational content whose title is general and does not disclose the location of the event, context and relevance. Such texts and articles aim to attract the attention of the audience with sensational headlines with misleading consequences, which do not accurately clarify the content of the article. “Clickbait” headlines are mainly made to attract readability in the case of media publications and/or to earn from clicks in the case of commercial publications.