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[ ARTICLE ]

A microfinance institution's loan campaign in Kosovo is being misused

FATBARDH DEMA

The "Personal Loan" page on Facebook published a post on March 21 claiming to offer business loans of up to 25 euros with the option to start paying after three months.

Hibrid.info has verified the facts about this campaign, confirming that this page published the post that constitutes a false announcement.

After research conducted through online search engines, hibrid.info has managed to confirm that the "Personal Loans" page took the post from the announcement of the microfinance institution "FINCA" in Kosovo, from which it subsequently removed the identifying logo.


Link to the post published on Facebook by the "Personal Loan" page:

https://www.facebook.com/krediprivate/posts/pfbid02bPcXeUAevbb2bdkyedZSwpWu542ttixQ4a4Z6LxCeBkBGX843fcjfbNcQFFygfvNl


After research conducted through search engines, hibrid.info has managed to find that this offer to apply for a business loan is provided by the micro-finance institution in Kosovo "FINCA", published on January 31. (here)


Seeing that the post was made in Albanian by the page “Personal Loans”, hibrid.info has researched financial institutions and licensed banks in Kosovo. This research shows that there is no evidence of the activity of the page in question in Kosovo (see here).

Also, what makes the “Personal Loan” page on Facebook more suspicious is the lack of sufficient data in the “about” section of this Facebook page. The published data does not prove the credibility or reliability and transparency of the “Personal Loan” page (see here).


In addition to being a page, "Personal Loans", under this name, it also functions as a Facebook group, where it also publishes fake loan campaigns. The same has also been covered by hibrid.info. (here)


Analyze:

Hibrid.info, after verifying the facts, has confirmed that this site used a campaign from a micro-finance institution in Kosovo, claiming to present it as its own, by removing its identifying logo.

Based on its work methodology, hibrid.info has rated this site as "Scam".

Reasoning:

The “Deception” rating is given to informational content that is manipulated in terms of visual (deepfake, cheapfake), audio, or textual content to deceive the audience. This form of deception is usually used to produce false and manipulated content.

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